Best Value Pet Food

Product review - Beta Dog Food

BetaBeta can be compared to Bakers as both brands are owned by the giant US soya company Purina.

Purina say of this product:

# Natural Prebiotics: BETA® recipes contain chicory, a source of natural prebiotic, which has been proven* to help increase the number of good bacteria in the gut and help improve overall digestive health. After 30 days of feeding BETA® the good bacteria, bifidobacteria, may be multiplied by 100 times, helping to support healthy digestion.

# Rich in Meat: BETA® recipes are rich in meat that dogs need and instinctively prefer. The high quality chicken, salmon, turkey or lamb provide good sources of protein.

# Wholesome Ingredients: BETA® recipes contain natural ingredients, such as wholegrain cereals, and are 100% complete and balanced.

OK, let's look at this natural, wholesome food rich in meat

Am I being a little unfair on this product if I question the use of the word 'natural' to describe it? Or indeed 'wholesome?

Does the word 'derivative' fit easily with consumer's views of what a wholesome, natural food should be?

Beta suffers from the same problem as its stable mate Bakers. This is a product which is WAY TOO EXPENSIVE for what it is. Why pay 30 for a product that you could get for under 11 - where's the sense in that?

If you want a very basic food and aren't bothered over ingredients then buy Dr John (which has a higher meat content) or an equivalent (see below)


If you like Beta you can get it at a good price online at and GJ Titmuss

Product Comparison

Gilpa Dr John Gold

Beta Chicken & Rice

Dr John

Ingredients: Cereals, meat and animal derivatives (minimum 14% chicken), oils and fats, yeasts, milk and milk derivatives, oils and fats, minerals.  WIth EC permitted antioxidants



Cereals (wholegrain 20%), Meat and animal derivatives (meat 14%, chicken 4%), Vegetable protein extracts, Oils and fats, Derivatives of vegetable origin (dried beet pulp 1.1%), Vegetables (dried chicory root 1.1%), Minerals.
With antioxidants and preserved with EC additives.

15kg bag - around 10.75
from GJW Titmuss

Expect to pay 28 for 15kg
(Check out Supermarket for good discounts)

So there you have it, a standard cereal based dog food product, which sells well despite the fact that it is twice the price of a basic brand like Dr John.

What more can we say except to praise their marketing?

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